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  1. 2020


Blade Runner 2049 The Director's Cut

Category:Packaging Design: Graphic

Client:Johnnie Walker (Diageo)

Six years ago, LOVE had an idea. We suggested to Diageo that they make some noise about Johnnie Walker’s starring role in Ridley Scott’s 1982 cult classic, Blade Runner.

Five years of lobbying Global Brand Directors went by, and then… a stroke of luck. The long-awaited sequel was given the green light. A new bottle design was needed.