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  1. 2020

Superunion

Motiv

Category:Packaging Design: 3D

Client:TRT China

Motiv is a vitamin supplement brand from TRT, one of China’s largest healthcare companies. Vitamins are becoming an increasingly important support to the Chinese ethos of achieving a ‘healthy mind in a healthy body’.

Structurally, the pack is inspired by the traditional form of Chinese medicine pottery and a subtle interpretation of organic cell structure. 
When combined together, the packs create a dynamic, theatrical and self-stacked point-of-sale. The vivid matte colour, physical form create a powerful retail focal point and also a joyful feature at home.

The design aesthetic in Motiv products is a synergy between Chinese tradition and new technology, creating the perfect balance of both spiritual and physical life.