Category:Packaging Design: 3D
Motiv is a vitamin supplement brand from TRT, one of China’s largest healthcare companies. Vitamins are becoming an increasingly important support to the Chinese ethos of achieving a ‘healthy mind in a healthy body’.
Structurally, the pack is inspired by the traditional form of Chinese medicine pottery and a subtle interpretation of organic cell structure.
When combined together, the packs create a dynamic, theatrical and self-stacked point-of-sale. The vivid matte colour, physical form create a powerful retail focal point and also a joyful feature at home.
The design aesthetic in Motiv products is a synergy between Chinese tradition and new technology, creating the perfect balance of both spiritual and physical life.