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  1. 2020

Taxi Studio

Crafting an Iconic Portfolio

Category:Packaging Design: Graphic


Carlsberg challenged us to create a master brand-led visual system and bring a single-minded, harmonious approach to their disjointed global portfolio. We took this as an opportunity to bring the progressive outlook of their founder back into the brand, driving everything from the redesign of the logo and creation of a bespoke typeface, to the development of a new signature green across all touch points.