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  1. 2020

Landor Associates

Revitalising Kelloggs

Category:Packaging Design: Graphic

Client:Kelloggs

 

For over a century, Kellogg’s has been synonymous with breakfast cereal. Yet, in recent years, that iconic identity had been eroded through mixed design and messaging. We were tasked with reunifying the brand – and recapturing its position as the natural choice for consumers.