Category:18. Writing For Design
Client:The Woodland Trust
26 Trees/The Understory
This partnership between 26 Characters and The Woodland Trust was designed to celebrate the inspirational power of trees. In all, 52 writers - all members of 26 - created a poem and essay in honour of a specific species of tree. Each piece was collected on a website and published in the run up to the trust's Tree Charter Day on 30 November 2019. The poems were also published in a book featuring a specially-commissioned illustration. More than 500 copies of the book have been sold and the 26 Twitter feed received 300,000 impressions during the three-week digital project, with significant interest from other environmental/writing groups and individuals.