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  1. 2020

The Chase

Elton John Dodger souvenir booklet

Category:2. Print Design

Client:Royal Mail

The Royal Mail were producing a set of stamps celebrating the career of Elton John. Our brief was to design the products supporting their release. One of these was a souvenir pack commemorating Elton’s iconic Dodger Stadium gig. The brief asked us to include reportage images taken by photographer Terry O’Neill. Our design printed the images in a way that they were only truly experienced whilst wearing a pair of specially made star-shaped 3D glasses, echoing Elton’s love of over the top eyewear, the glasses were included within the pack and when worn not only made them look like the singer but made the wearer almost feel like they were at the gig.